Man Repeller deputy editor Haley Nahman, who conducted her own extensive research about the best cotton underwear, told us that this pair from the Gap is her favorite. “Gap describes this underwear as ‘high cut,’ but I beg to differ: It’s the most classic brief shape I’ve ever encountered,” Nahman says. “I discovered them when I was on a maniacal hunt for the best cotton underwear — an endeavor that pitted these against several more expensive (and lauded) options. In the end, Gap won.” She says these are “comfortable, cute, affordable, and perfectly basic,” not to mention 100 percent cotton. “Asking for more would just be greedy.” 

The Pour Moi Sophia Lace Embroidered Deep Brief Panty 3828 has seamed sides, a seamless rear, keyhole at top of rear, high rise styling, cotton crotch lining, and a lace overlay at front with embroidered mesh insets at lower sides. Pour Moi's Sophia Lace Embroidered Deep Brief Panty is made of polyamide (nylon), elastane and polyester, with a cotton crotch lining. 
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